Transportation Demand Management Planner

Job Locations US-FL-Orlando
Regular Full-Time


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VHB’s growing Transportation practice is seeking a Transportation Demand Management (TDM) Planner to join our Transportation team in Orlando, Florida. 


The selected candidate will work with a dynamic team of transportation professionals managing and developing strategies and programs to influence travel behavior. Our team uses its skills and experience to improve our communities with a sustainable, context-driven, and integrated project delivery approach. Our clients include FDOT, local governments, and private developers who support the development of the places we live, work, recreate, and learn.



  • Coordinate the overall promotion and operation of Central Florida commuter services program (reThink Your Commute) activities
  • Provide technical assistance to major employers, Metropolitan Planning Organizations (MPOs), and Transportation Planning Organizations (TPOs) in the development and implementation of TDM programs initiatives
  • Coordinate program information, marketing, and public outreach efforts with governmental agencies, public and private transportation operators, and employer-based coordinators in the multi-county area
  • Participate in local and regional meetings as needed or requested by the Project Manager
  • Provide reviews and recommendations during the annual development of MPO congestion management systems (CMSs) and related projects
  • Provide reviews and analyses of proposed policy statements, directives, guidelines, manuals, or procedures for opportunities to achieve program objectives
  • Participate in regional efforts to create and execute an implementation program for the integration of TDM strategies
  • Develop a strategic plan and marketing plan that will be evaluated and updated annually, for approval by the Department, to influence travel behavior, provide mobility, reduce traffic congestion, and improve air quality
  • Promote and develop partnerships with local businesses and private individuals including employee outreach and education, and public presentations/speeches to promote transportation alternatives (e.g., carpooling, vanpooling, telework, flex hours, and guaranteed ride home). Assist in the establishment of carpools and vanpools
  • Conduct outreach; provide guidance and assistance to employers seeking to be recognized as a Best Workplace for Commuters
  • Coordinate and oversee artistic services, which may include, but are not limited to the branding of the program, design, and production of brochures, maps, handouts, displays, exhibits, posters, audio visual and video material, website, public service announcements, and other public relations and marketing activities as required by the FDOT


Skills and Abilities:

  • Excellent technical written and verbal communication skills and analytical skills
  • Excellent public speaking skills
  • Strong capability in the use of computer applications including MS Word, Excel, PowerPoint
  • Excellent verbal, written, and interpersonal communication skills
  • Team-orienteded with strong capability to work independently
  • Motivated to lead and mentor others


  • Bachelors of Science in Urban/Transportation Planning or Bachelors of Arts in Marketing or Communications discipline or related field
  • Minimum of 8 years’ experience with at least 3 years’ experience in task leadership roles within travel demand management




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